A sun-soaked celebration of the season, this film showcases Terrain&rsquo;s Summer 2025 collection through a series of styled vignettes that evoke the romance and ease of Mediterranean living. Set within lush gardens and long, late lunches, the styling draws on a palette of sun-faded tones, organic textures, and natural abundance. Every detail with ceramics, linen, citrus and furniture was chosen to capture the joy of outdoor gatherings and the intimacy of a table well laid. A visual expression of summer lived slowly, with intention and grace.

Terrain Summer

Set within a moody, architectural interior, this campaign brings together the distinct sensibility of Kravitz Design with CB2&rsquo;s sculptural, design-forward aesthetic. The styling draws on a palette of deep neutrals, natural textures, and bold, expressive forms layering hand-carved wood, aged metals, and tactile finishes to create a sense of refined atmosphere. My approach focused on crafting vignettes that feel intentional and collected. Spaces where every object holds presence, and the mood is one of quiet luxury and grounded sophistication.

Kravitz Design + CB2

Filmed on location in Italy, this seasonal campaign for H&amp;M Home was styled to reflect the quiet poetry of early spring. Bathed in golden light and set within soft, architectural surroundings, the scenes unfold with a sense of ease and renewal. I worked with a palette of muted pastels, natural textures, and handpicked florals&mdash;each element chosen to evoke a feeling of understated elegance and fresh possibility.

H&M Home Secret Garden

Video

This video showcases cinematic, AI-directed environments created by Glen Proebstel, extending over two decades of experience in creative direction and styling into digitally generated space. Guided by principles of light, material accuracy, proportion, and restraint, each environment is carefully authored rather than prompt-led.

The work demonstrates how AI and CGI can be used as creative tools to design atmospheric interiors and virtual sets that feel tactile, calm, and emotionally grounded. These digital environments support editorial storytelling, brand campaigns, and concept development while maintaining visual continuity between physical and virtual worlds.

This approach reflects a human-led process where craft, judgement, and aesthetic intelligence shape every scene.