Photogrpaher Ben AndersEight years in the making, Rosewood Hotel Chancery emerges as a study in modern British grandeur, an ode to craftsmanship, intimacy, and quiet excess. Every surface carries intention: the rhythm of fluted walnut walls, the soft weight of velvet and silk, the glint of brass under dappled afternoon light. Spaces unfold with cinematic restraint. Each vignette composed with an editor&rsquo;s eye for balance and depth. The result is both timeless and contemporary: a sanctuary where architectural rigor meets sensual comfort, and luxury reveals itself not through opulence, but through precision, patina, and poise.

ROSEWOOD HOTEL

Photogrpaher Ben AndersFor Sunbrella&rsquo;s Fall Collection, the mood turns inward. Calm, grounded, and tactile. The palette draws from the earth: soft clay, lichen, oat, and bark, illuminated by the gentle weight of afternoon light. Textures take precedence. Woven linens, subtle stripes, and quiet checks that speak to touch as much as sight. The pieces invite a slower rhythm, evoking spaces where craftsmanship meets comfort, and performance fabric is reimagined through a lens of softness and restraint. It&rsquo;s a study in natural harmony, enduring, understated, and beautifully human.

SUNBRELLA

Photogrpaher Ben AndersThis collection marks a quiet evolution for Love Your Home. A brand refresh that deepens its connection to tactility, warmth, and the intimacy of lived space. Each image captures a dialogue between heritage and modern restraint: velvet and hessian, shadow and light, patina and polish. The palette, rooted in rusts, olives, and stone feels grounded yet elevated, evoking a home that is deeply personal and enduringly refined. The result is a visual language that feels both aspirational and attainable. Imbued with soul, proportion, and an understated sense of luxury.

LOVE YOUR HOME

Photographer Ben AndersBloomingdale&rsquo;s latest campaign unfolds like a study in modern refinement. Interiors that breathe rather than shout. Each composition feels meticulously considered, balancing sculptural form with a sense of ease. The palette moves from muted plaster tones to deep tobacco browns and high-gloss lacquer, creating a rhythm of light and shadow that feels both timeless and current.The styling leans toward quiet sophistication: hand-thrown ceramics, twisted metal candlesticks, and sinuous floral arrangements that lend a human imperfection to otherwise architectural scenes. There&rsquo;s a distinct dialogue between eras, mid-century influences reinterpreted through a contemporary, almost meditative lens. What emerges is a portrait of modern living that values restraint, tactility, and the poetry of well-made things.

BLOOMINGDALES

This campaign presents marble as both object and atmosphere, where every set was crafted to draw out the nuance, veining, and tonal depth of each stone. Through considered styling and tailored environments, the collection is framed with a sense of quiet authority and sculptural clarity. Lighting by Gentl and Hyers casts a poetic softness across the surfaces, revealing the interplay between form, shadow, and reflection. The result is a series of visual moments that elevate the material&rsquo;s inherent drama while remaining grounded in elegance.

WATERWORKS

Set against the lush backdrop of Flamingo Estate in Pasadena, this shoot was styled to capture the romance and ease of an Italian summer. For Terrain&rsquo;s Summer 2025 collection, I created layered table scenes and garden vignettes that evoke long lunches, dappled light, and the quiet opulence of slow living. Hand-thrown ceramics, sun-ripened produce, and natural textures come together in a palette that feels both grounded and generous, bringing a sense of joyful abundance to every corner of the estate.Photography by <a href="https://www.debitreloar.com" rel="noopener noreferrer" target="_blank">Debi Treloar</a>

TERRAIN

Styled by Glen Proebstel, Terrain’s Summer 2025 campaign was photographed at Flamingo Estate in Pasadena. Drawing on the spirit of an Italian villa, the imagery blends alfresco dining, rich textures, and garden-inspired elegance to showcase the new collection in a setting of sunlit abundance and timeless beauty.

Terrain Summer 2025 Campaign - Styled by Glen Proebstel

Shot on location in Upstate New York, this campaign captures a series of carefully styled moments that reflect the spirit of the new season. Working with a palette of muted spring tones&mdash;chalky whites, sun-washed woods, soft ochres and warm sand. Layering in sculptural furniture, organic textures, and considered details to create scenes that feel effortless yet aspirational. The styling invites a sense of calm and possibility where every element plays a part in shaping a space that feels both refined and resonant.Photography by&nbsp;<a href="https://pippadrummond.com" rel="noopener noreferrer" target="_blank">Pippa Drummond </a>

WEST ELM SPRING

Discover Glen Proebstel’s styled campaign for West Elm’s Spring 2025 collection. Shot on location in Upstate New York, this series captures muted spring tones, sculptural forms, and layered textures inviting a sense of calm, elegance, and seasonal inspiration.

West Elm Spring 2025 Campaign - Styling by Glen Proebstel

This campaign was about reimagining the visual language of H&amp;M Home, elevating the everyday through carefully composed scenes that feel considered, refined, and aspirational. Styled within a grand brownstone, I leaned into sculptural silhouettes, tonal restraint, and the play of natural light to create a sense of quiet luxury. The palette is muted but warm. Soft clay, mineral whites, and touches of deep bronze, drawing the eye to materiality and mood. Each frame is designed to shift perception, inviting the viewer to see the brand through a more sophisticated, editorial lens.Photography by <a href="https://www.agaut.com" rel="noopener noreferrer" target="_blank">Adrian Gaut</a>

H&M HOME

Styled by Glen Proebstel for H&M Home’s Winter 2025 campaign, this collection redefines the brand’s aesthetic through a refined, editorial lens. Set within a historic brownstone, the imagery blends sculptural form, soft winter light, and tonal sophistication to evoke a new level of quiet luxury.

H&M Home Campaign - Styling by Glen Proebstel

Created in close collaboration with the West Elm team, this body of work reflects a thoughtful shift in the brand&rsquo;s visual language. Shot both in studio and on location, the styling focused on form, light, and restraint bringing together a collection of refined compositions that feel modern yet grounded. My role was to help shape a more nuanced aesthetic for the brand, one that feels editorial, tactile, and quietly aspirational. Each image is an invitation into a more curated, design-led way of living.

WEST ELM  REBRAND

As part of West Elm’s creative evolution, Glen Proebstel collaborated on a series of styled images shot in studio and on location. The work introduces a softer, more sculptural direction balancing minimalism with warmth, and redefining the brand’s approach to modern interiors.

West Elm Rebrand - Styling by Glen Proebstel

Created for <a href="https://www.smartstone.com.au" rel="noopener noreferrer" target="_blank">Smartstone Australia</a>&mdash;an early adopter of virtual content&mdash;this body of work explores the potential of digital imagery when guided by a human hand. Every aspect of these kitchen environments was shaped by me&mdash;from the architectural footprint and layout to the choice of surfaces, objects, and the atmosphere within the scene.Working closely with <a href="https://thisisikon.com" rel="noopener noreferrer" target="_blank">This Is Ikon</a>, the creative agency who bridge the client and the renderers, we crafted visuals that feel tactile and authentic. Though entirely virtual, each space was built with the same care and intention I bring to physical sets&mdash;where detail, materiality and emotion all play a role.This project is a reflection of how virtual styling can still hold soul, story, and a sense of place.

SMARTSTONE RENDERS

a modern concrete designer kitchen with a spiral staircase

A series of digitally rendered kitchen environments styled and directed by Glen Proebstel for Smartstone Australia. In collaboration with This Is Ikon, each scene blends architectural detail, materiality, and a refined human touch—showcasing the future of virtual styling.

Smartstone Kitchen Renders | Virtual Styling & Direction Glen Proesbtel

A collection of studio campaigns styled for CB2, where form, materiality, and shadow converge to create arresting still-life and interior compositions. Each image was approached with intention balancing sculptural furniture, curated objects, and light play to elevate the narrative of the space.Across these sets, my role was to bring cohesion and feeling to every frame, styling environments that felt bold yet understated, modern yet timeless. The result is a body of work that captures the design-forward spirit of CB2 through a lens of refined minimalism and artful restraint.

CB2 STUDIO

Explore Glen Proebstel’s studio styling work for CB2 an evocative series of interiors and still life campaigns where sculptural form, material texture, and curated design come together in refined, atmospheric compositions.

CB2 Studio Styling | Glen Proebstel Styling & Set Design

Set in a beautifully preserved mid-century home in Upstate New York, this Crate &amp; Barrel campaign is an ode to refined simplicity and timeless design.The styling draws on natural textures, warm timber tones, and clean architectural lines balancing vintage references with a contemporary point of view. Every element was chosen to create a sense of ease, harmony, and lived-in beauty, allowing the space to speak with quiet confidence.Photographed by <a href="http://www.sharyncairns.com.au" rel="noopener noreferrer" target="_blank">Sharyn Cairns</a>, the series brings together light, form, and thoughtful detail to reimagine mid-century aesthetics through a modern, grounded lens.

CRATE & BARREL

A mid-century inspired interiors campaign for Crate & Barrel, styled by Glen Proebstel and photographed by Sharyn Cairns. Shot in Upstate New York, the series blends natural textures, vintage influence, and modern restraint.

Crate & Barrel Mid-century Story | Styling by Glen Proebstel

This campaign for Kravitz Design in collaboration with CB2 celebrates a layered, worldly aesthetic rooted in cultural heritage and modern design.Guided by Lenny Kravitz&rsquo;s creative direction, the collection draws inspiration from African craftsmanship featuring references to Kuba cloth, carved tribal motifs, and traditional geometric patterning. The styling translated this vision into a tactile, expressive language&mdash;merging earthy textures, tonal contrasts, and sculptural silhouettes that speak to both heritage and contemporary living.Collaborating with Kravitz Design was an opportunity to honour a personal and culturally rich design narrative, one that blends authenticity with restraint, and timelessness with edge.Photographed by <a href="https://www.simonwatson.com" rel="noopener noreferrer" target="_blank">Simon Watson</a>

KRAVITZ DESIGN

Glen Proebstel’s styling for the Kravitz Design x CB2 campaign brings to life a richly layered collection inspired by African artistry and global design influences. With references to Kuba textiles, carved motifs, and warm, tactile materials, the campaign reflects the soulful, expressive aesthetic behind Lenny Kravitz’s creative direction. Each scene is crafted to feel bold yet grounded, merging cultural symbolism with contemporary restraint to create a visual narrative rooted in authenticity, texture, and timeless appeal.

Kravitz Design x CB2 Campaign | Styling by Glen Proesbtel

This curated collection of work for Smartstone Australia captures the evolution of the brand&rsquo;s visual identity across multiple campaigns. Each image was crafted with a focus on atmosphere, materiality, and refined simplicity positioning Smartstone as a leader in design-forward surfaces.The styling embraced a restrained, thoughtful approach allowing tone, texture, and shadow to take centre stage. Through considered compositions and a quiet confidence in the details, the imagery communicates the timeless strength and elegance that define the brand.Together, these campaigns laid the visual foundation for how Smartstone is experienced | elevated, enduring, and unmistakably distinct.Creative Agency <a href="https://thisisikon.com" rel="noopener noreferrer" target="_blank">This Is Ikon</a> Photographer <a href="http://www.sharyncairns.com.au" rel="noopener noreferrer" target="_blank">Sharyn Cairns</a>

SMARTSTONE LIFESTYLE

A collection of campaigns styled by Glen Proebstel for Smartstone Australia, showcasing the brand’s evolution through refined styling, minimalist compositions, and an emphasis on tone and material. This series helped shape Smartstone’s visual presence, positioning it as a design-led, sophisticated choice in the architectural and interiors space. Each image speaks to quiet luxury, material clarity, and timeless restraint.


Smartstone Australia Campaign Collection | Glen Proebstel Styling

A campaign styled for Sonos in Los Angeles, where sound meets space in a quietly powerful way. The styling focused on subtle integration allowing each Sonos product to sit naturally within its environment without overpowering it. Clean lines, layered neutrals, and intentional compositions helped shape interiors that feel modern, effortless, and lived-in. The result is a visual language that mirrors the brand&rsquo;s values: clarity, simplicity, and presence &mdash; without excess.Photographer <a href="https://piaulin.com" rel="noopener noreferrer" target="_blank">Pia Ulin</a>

SONOS

Styled by Glen Proebstel in Los Angeles, this Sonos campaign captures the seamless integration of sound and space through refined, understated interiors. Each setting was designed to feel lived-in yet elevated, with warm neutrals, sculptural accents, and clean compositions that echo the Sonos brand ethos: thoughtful, modern, and quietly confident. A considered approach to styling that allows the product to belong, without demanding attention.

Sonos Campaign | Styled by Glen Proebstel 

Commissioned by Denfair Australia, this campaign marked the launch of their inaugural magazine, a visual celebration of contemporary Australian design. As both Art Director and Stylist, I worked closely with the Denfair team to develop a bold editorial language that felt architectural, elevated, and distinctly local. Each set was constructed to hero the latest in Australian furniture and home decor, with sculptural compositions, tonal palettes, and a strong spatial narrative that played with light, form, and material. The resulting series positioned Denfair not just as a design fair, but as a content-led authority in the design space.Photographer <a href="http://www.sharyncairns.com.au" rel="noopener noreferrer" target="_blank">Sharyn Cairns</a>

DENFAIR

Editorial campaign created for Denfair Australia’s first magazine, styled and art directed by Glen Proebstel. A refined showcase of contemporary Australian furniture and design, captured through bold spatial compositions and sculptural still life.

Denfair Australia Campaign – Art Direction & Styling by Glen Proebstel

A defining series of campaigns for Australian brand Aura, where I led both styling and art direction. These visuals helped establish a now-iconic aesthetic. &nbsp;Raw, tactile, and emotionally resonant. At a time when styled perfection dominated the market, we introduced a new language, the undone, textural bed layered with natural linens, tonal contrasts, and sculptural styling. Working closely with the Aura team, we created imagery that was aspirational yet grounded, cementing the brand&rsquo;s identity as one that embraced imperfection, honesty, and soulful design. These campaigns were pivotal in shaping how bedding and soft homewares were visually communicated in Australia.Photographer <a href="http://www.sharyncairns.com.au" rel="noopener noreferrer" target="_blank">Sharyn Cairns</a>

AURA

A collection of art-directed campaigns for Aura Home, where Glen Proebstel redefined visual language for bedding in Australia. Moody palettes, layered textures, and unstructured beauty reshaped the brand’s identity and set a new standard in home styling.

Aura Home Campaign – Art Direction & Styling by Glen Proebstel

A curated selection of images from various CB2 campaigns, captured on location. Each scene was styled to reflect the brand&rsquo;s modern, sculptural ethos while responding intuitively to the surrounding architecture and light. The focus was on restraint, texture, and material interplay allowing negative space to speak as confidently as the objects themselves. Whether in raw industrial settings or more refined architectural backdrops, the styling aimed to create tension and clarity in equal measure. A considered approach that speaks to CB2&rsquo;s evolving identity. Design-forward, elevated, and quietly provocative.

A refined collection of location work for CB2, styled by Glen Proebstel. Shot across a series of architectural spaces, these campaigns explore modern form, negative space, and material tension through a minimal yet expressive lens. Each image reflects a deep consideration of light, balance, and spatial dialogue, aligning with CB2’s design-driven vision and sculptural sensibility.

CB2 Location Campaigns – Styling by Glen Proebstel

a refined, design-led sensibility to their home and lifestyle collections. The styling approach embraced natural textures, sculptural forms, and a layered, lived-in feel &mdash; allowing simple, everyday items to take on a new sense of presence and beauty. Each scene was crafted to feel effortless yet elevated, offering a more aspirational take on domestic life while maintaining warmth and approachability.Photographer <a href="http://www.sharyncairns.com.au" rel="noopener noreferrer" target="_blank">Sharyn Cairns</a>

MARKS AND SPENCER

A visual refresh for Marks & Spencer’s home collections, where simplicity is styled with precision and intent. Everyday objects are reimagined through a modern lens, creating scenes that feel quietly bold, beautifully composed, and aligned with a more design-conscious audience.

Marks & Spencer Home – Refined Styling for the Everyday

A collection that drifts between Mykonos and Portugal this series for Zara Home was an invitation to slow down and let the light in. Styled to feel sun-warmed and tactile, each image explores the gentle intersection of architecture, nature, and the everyday. Linen-draped beds, ceramic vessels, bare walls, and coastal breezes all play a part in creating a narrative that feels lived-in yet quietly cinematic. Rather than stage a scene, the aim was to distill a feeling. The stillness of late afternoon, the texture of summer air, the beauty of what&rsquo;s left unsaid.

ZARA HOME

Shot across Mykonos and Portugal, this Zara Home campaign brings together sunlit interiors, weathered textures, and considered styling to evoke the essence of a slow summer. Each image feels like a memory — warm, atmospheric, and grounded in feeling over perfection.

Zara Home in Mykonos & Portugal – Styling by Glen Proebstel

Commissioned for Williams Sonoma Cooks, this body of work brings together a collaboration with some of the industry&rsquo;s most esteemed food stylists and photographers. The styling focused on a refined yet approachable aesthetic &mdash; where detail, texture, and natural imperfection were embraced to create a sense of intimacy and appetite. From softly crumpled linens to thoughtfully composed prep scenes, each frame was designed to feel authentic and quietly indulgent. The result is a series that celebrates the ritual of cooking and the beauty of the everyday table, captured with depth, warmth, and visual clarity.

WILLIAMS SONOMA

A visually rich series for Williams Sonoma Cooks, blending elevated styling with a tactile, grounded aesthetic. Through subtle imperfection and layered detail, the imagery captures the essence of food as both craft and experiencenwarm, elegant, and thoughtfully composed.

Williams Sonoma Cooks – Props Stylist by Glen Proebstel

Set against the textured backdrop of Marrakech, this campaign for The White Company brings together relaxed refinement and quiet simplicity. The styling was intentionally pared back letting the materials, light, and architecture do the work. Crisp white linens, hand-crafted details, and sunlit surfaces offer a sense of calm that feels both elevated and entirely effortless. Each space was designed to feel open and breathable, a reflection of the brand&rsquo;s philosophy of understated luxury and everyday ease.Photographer <a href="https://schonnemann.dk" rel="noopener noreferrer" target="_blank">Anders Schonnemann</a>&nbsp;

THE WHITE COMPANY

A serene campaign for The White Company, styled on location in Marrakech. Soft textures, sculptural forms, and warm light come together to create imagery that feels grounded, aspirational, and quietly luxurious — inviting a slower, more intentional way of living.

The White Company – Styled by Glen Proebstel

This collection for West Elm represents a moment where conceptual styling and elevated storytelling were brought to the forefront. Set within raw, architectural interiors, the styling explored form, scale, and materiality in ways that felt both expressive and grounded. The images carry a quiet drama, &nbsp;sculptural silhouettes, rich textures, and unexpected compositions. All carefully balanced to reflect the brand&rsquo;s design sensibility while offering a fresh visual perspective. It&rsquo;s a body of work that showcases the power of atmosphere and the potential of space to feel curated yet entirely approachable.

WEST ELM LIFESTYLE

A distinctive campaign series for West Elm, where refined composition and expressive material choices come together. The styling brings a thoughtful, elevated tone, capturing bold forms and quiet details in equal measure, with clarity, restraint, and design integrity.